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Insights for mobile growth teams
Deep dives on attribution, deep linking, cohort analysis, and performance marketing from the Linkrunner team.
All posts
Your Marketing Team Is Tracking Too Many Events (And It's Hurting Your Ad Performance)
10 min read
MMP Contract Negotiation Checklist: 12 Clauses to Review Before You Sign
13 min read
A Complete Guide to Jio Ads for Mobile App Growth: Setup, Attribution, and Optimisation
10 min read
Why Affordable MMPs Are Game-Changers for Small Mobile Brands
8 min read
Linkrunner raises $560k pre-seed to build an AI-driven MMP!
3 min read
How Bad Attribution Data Wastes Your Marketing Budget
7 min read
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How deferred deep linking can impact attribution accuracy (and best practices)
8 min read
Beyond Traditional Attribution: How to Track User Journeys in a Post-IDFA World
6 min read
Great User Acquisition Strategies for App Marketers: What Works in 2025
5 min read
How Performance Marketing Agencies Use MMP Data to Drive Client Growth in 2025
8 min read
How AI can boost Mobile Attribution Accuracy and stop Ad Fraud
9 min read
Beyond Facebook and Google: 3 Emerging Channels Reshaping Mobile User Acquisition in 2025
10 min read
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